In today’s world, diet culture has primarily influenced our relationship with food and our bodies, and the time has come to redefine that. Redefine Wellness is committed to dismantling diet culture by offering distinctive coaching and training programs. Redefine Wellness stands apart from other intuitive eating and anti-diet coaching programs to revolutionize the journey to authentic well-being for clients and coaches alike.
By Alexandra Carter
Redefine Wellness: The Journey So Far
Our story began with Melainie Rogers, the esteemed Founder and CEO of BALANCE eating disorder treatment center™, one of the leading institutions in New York City. In February 2018, when Weight Watchers announced a plan to offer free summer memberships to teenagers, we became concerned about the potential repercussions of such a program. We saw the high risk for teenagers towards unhealthy food restrictions, damaging perceptions of food and their bodies, and the possible development of eating disorders.
To address this concern, Melainie, in collaboration with the passionate team at BALANCE, initiated the #WakeUpWeightWatchers campaign on Twitter. This campaign allowed people worldwide to voice their apprehensions and disapproval.
The hashtag, #WakeUpWeightWatchers, trended globally, highlighting the potentially harmful teen program. Our efforts garnered attention from prominent media outlets, including Teen Vogue, The New York Post, Cosmopolitan Magazine, BuzzFeed, and the New York Times.
As a result, Weight Watchers delayed the launch of their teen program. This marked the beginning of our journey to revolutionize wellness by promoting a more authentic, sustainable approach.
What Sets Redefine Wellness Apart?
While numerous intuitive eating and anti-diet coaching programs are available, Redefine Wellness delivers a holistic, all-encompassing experience. Our programs include three core components:
- An Integrative Approach: We merge evidence-based nutrition, movement, and mental health strategies, ensuring that our clients and coaches receive comprehensive, tailored support promoting lasting and sustainable change.
- Ongoing Education: We are committed to the long-term success of our clients and coaches. We provide a supportive community, classes, and advanced training to ensure the success of each individual’s intuitive eating and anti-diet journey
- Inclusive, Compassionate Care: We believe in whole-person-led care that meets people wherever they are in their journey. By seeing each individual for who they are, as they are, we can cultivate transformative, affirming spaces where clients and coaches find their version of success.
The Role of Coaching in Redefine Wellness and the Anti-Diet Space
Coaching plays an invaluable role in the anti-diet movement. It provides individuals personalized support and guidance throughout their journey toward a healthier relationship with food and their bodies. At Redefine Wellness, coaches can support clients uniquely and collaboratively. As a client, RW coaches can help you:
Disrupt Diet Culture: Identify and challenge the damaging messages of diet culture to liberate yourself from restrictive diets and body-shaming ideologies.
Support Self-Discovery: Explore your values, beliefs, and goals to foster a deeper understanding of your unique needs and desires.
Foster Behavior Change: Gain practical, actionable strategies to facilitate the development of more beneficial habits and behaviors that promote sustainable change without the need for restrictive diets.
Promote Self-Compassion: Build self-compassion, a critical component of developing a positive relationship with food, movement, and body image.
The Redefine Wellness programs take a unique and holistic approach to intuitive eating and anti-diet coaching. By incorporating ongoing education, inclusive care, and an integrative approach, Redefine Wellness equips a new generation with the tools to break free from diet culture and lead healthier, more fulfilling lives. Our coaches provide comprehensive support to clients on their journey toward genuine wellness.
The Redefine Wellness programs take a unique and holistic approach to intuitive eating and anti-diet coaching. By incorporating ongoing education, inclusive care, and an integrative approach, Redefine Wellness equips a new generation with the tools to break free from diet culture and lead healthier, more fulfilling lives. Our coaches provide comprehensive support to clients on their journey toward genuine wellness.
The Impact of Redefine Wellness in the Health and Wellness Sphere
Redefine Wellness is making considerable strides in transforming the global understanding of health and wellness. Our holistic wellness approach focuses on physical, mental, and emotional well-being, resulting in a comprehensive health paradigm that promotes personal fulfillment and happiness.
We are reshaping the narrative around diet culture and food habits, shifting the focus from unrealistic and often damaging societal standards to individualized, wholesome behaviors. This impact is felt by individuals who engage with our programs as they begin to experience the profound benefits of intuitive eating and an anti-diet lifestyle or share them with others.
By empowering individuals to take control of their journey, we are fostering a new generation that embraces their bodies, understands unique nutritional needs, and appreciates the importance of mental health. Our unique coaching program further amplifies this impact, as each coach trained under our system becomes a catalyst for change, bringing the principles of Redefine Wellness to their respective communities.
Moreover, we actively collaborate with registered dietitians, bridging the gap between traditional nutrition advice and our innovative anti-diet coaching approach. Our approach supports our clients more effectively and disseminates our philosophy within the broader healthcare community, leading to more informed and compassionate support for those seeking to improve their relationship with food and their bodies.
In essence, Redefine Wellness is more than our programs; it’s a global movement transforming how we perceive health and wellness. By focusing on self-compassion, body acceptance, food freedom, and sustainable change, we’re advocating for a world where everyone can embrace their authentic self and live joyfully.
Join the Redefine Wellness Movement
In the fight against diet culture, every step counts. Our mission at Redefine Wellness is to offer comprehensive support in your anti-diet journey, leading you to an authentic relationship with food and your body. We are here to help you redefine your wellness, away from societal pressures and towards sustainable, individualized health.
Redefine Wellness is a virtual coaching platform that helps clients reject diet culture and cultivate a life free of guilt and shame around food and their body using an Intuitive Eating and Health at Every Size® framework. Join us today and discover the power of intuitive eating and the anti-diet movement with Redefine Wellness. Embark on this transformative journey with us, take your first steps towards a more fulfilling life, and help others do the same. Click here to speak with our team to learn more about our programs.
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Reach out to us today!
Meet Alexandra
This post was written by Intuitive Eating | HAES Content Creator, Alexandra Carter (she/her).
Alexandra Carter is a professional actor, turned certified Intuitive Eating Counselor and Health and Wellbeing Coach, turned Content Creator. After moving to NYC for her undergraduate degree in Musical Theater, Alexandra spent 10 years working all over the world as an actor/singer/dancer. Through her own healing journey, Alexandra found her way to the anti-diet space and went on to gain coaching and counseling certifications, in addition to starting her own coaching business. It was there she fell in love with content creation as a way of sharing ideas, genuinely connecting with people, and affecting powerful change. Alexandra is thrilled to be on the team at BALANCE, combining all her skills and passions to foster authentic healing.
